Archive of 2010 Programs
Diamonds … The Light Fantastic
November 16
5.30 – 7.30 PM
Featuring:
Diana Flora
Director of Education
American Gem Society
When a diamond is cut well it refracts and reflects light to the maximum degree. As such, cut remains the most important of the four “C’s.” AGS Laboratories is one of the most highly-recognized and universally-respected diamond grading laboratories in the world, having pioneered the development of the first scientific system that evaluates how well a diamond has been cut.
Heather Kirk & Laura Serena
Kimberlight, The Las Vegas Cut Diamond
Kimberlight creates authentic diamond and jewelry masterpieces that meld forward style, unique design and rare craftsman skill. Kimberlight delivers all that glitters with its latest introduction…the one of a kind, “The Las Vegas Cut Diamond”.
Location:
Mariposa at Neiman Marcus
Presenting Sponsors:
Survival School for Non-Profits
Tuesday, September 21
8 AM – 6 PM
Lunch included
The current recession has taught us two lessons…no one is immune, and everyone is feeling the pain.
With that in mind, we can no longer rely upon the passive practices and outmoded formulas of the good times to see us through what is ultimately the most severe economic downturn since the Depression. Tough times call for new thinking, considered risk-taking, unorthodox approaches, and a disciplined eye on spending, coupled with a renewed commitment to ROI.
As committed members of the Las Vegas community, The Luxury Marketing Council has a responsibility to invest in and partner with the organizations actively working to make our world a better place. To specifically help Las Vegas Non-Profits weather the storm and retool their business operations and strategies, the Council has assembled a team of tough, experienced Survival School instructors who will provide actionable, hands-on tips, tactics and tools guaranteed to deliver more productivity and results.
This one-day seminar in operations and marketing training is specifically designed to help you successfully tackle the challenging issues your organization faces in today’s ruthless business environment.
Location:
Ralph & Betty Engelstad
6050 S. Buffalo Dr.
Las Vegas, NV 89113
Agenda:
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Note: Agenda is subject to change
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Confirmed Presenters
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9.00 – 9.50
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Introduction & Overview of the Day
“Trends in the Non-Profit sector and what they mean for the immediate future”
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Kathy Perkins
Executive Director, The Luxury Marketing Council of Las Vegas Linda Smith
Associate Executive Director & Chief Development Officer Opportunity Village |
| 10.00 – 10.50 | Board governance…The board’s role in these challenging times.Board Training |
Kendall Tenney
Former Chairman of the Board, Make-a-Wish Foundation® of Southern Nevada |
| 11.00 – 12.00 | Best Practices Panel…Lessons Learned
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Kendall Hardin Idea Factory |
| 12.00 – 1.00 | TBD | |
| 1.00 – 2.00 | Marketing Panel
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Karen Iglesias President Make-a-Wish Foundation® of Southern Nevada Cindy Fox Darren Withers Linda Quakenboss |
| 2.10 – 3.00 | People Management
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Beth Miller
United Way – Southern Nevada |
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3.10 – 4.00
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The Foundation Viewpoint
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Dr. John F. Gallagher Gallagher Associates |
| 4.00 – 4.45 | How can corporations work with Non-Profit | Steve Schorr Vice President, Public & Government Affairs, Cox Communications |
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5.00 – 6.00
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Keynote Speaker |
Punam Mathur
Vice President, Human Resources, NV Energy & Chairman of the Board, Three Square
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Planning Committee:
- Melissa Warren
Faiss Foley Warren Public Relations - Kelli Maruca
Greenspun Media - Elliot B. Karp
Jewish Federation of Las Vegas - Linda Smith
Opportunity Village - Cindy Fox
Nevada Ballet
Presenting Sponsor:
Supporting Sponsors:
Are You Leaving Money On The Table?
Best Practices for Interior Designers
September 14
11:30 AM – 1:30 PM
Lunch included
With the current recession, interior designers, irrespective of size and reputation, have all experienced financial angst. Revenue streams have slowed considerably or dried up as clients have cut back or placed projects on indefinite hold.
While silver bullet solutions are hard to come by, “best practice” experience suggests that interior designers may be leaving client dollars on the table because of outdated billing practices and ineffectual management of the client relationship.
In this candid, solutions-focused session, a panel of experienced practitioners and managers will provide insights into new or more effective methodologies for building client trust, increasing client spend, maximizing revenue from the job and identifying more lucrative billing and compensation options.
Location:
Las Vegas Design Center
495 S. Grand Central Parkway
Building C, C176
Featuring
Todd-Avery Lenahan
ABA Design
Eric Strain
Assemblage Studio
Tony Illia
Correspondent
Architectural Record
McGraw-Hill Construction
Bart Jones
CFO
Merlin Contracting
Jill Abelman
Partner
Inside Style Home & Design
Moderated by Alf Nucifora, Chairman, The Luxury Marketing Councils of San Francisco, Las Vegas & Monterey Peninsula
Presenting Sponsors:
Sake Soiree’ at BARMASA
Tuesday, August 24
6.00 – 8.00 PM
Join us for a Sake Soiree’ at BARMASA at ARIA Resort & Casino. Michelin three-star Chef Masa Takyama, whose Japanese cuisine remains unrivaled, offers modern Japanese food served in a unique dining space designed by Richard Bloch. The architects’ use of natural elements creates an effect both intimate and serene, aptly reflecting the purity of the Chef.
Location:
BARMASA AT Aria Resort & Casino
Presenting Sponsor:
The Concierge … A Study in Power and Influence
Tuesday, July 27th
6.00 – 8.00 PM
6:00 pm – 7:00 pm – Social Hour with wine and hors d‘oeuvres
7:00 pm – 8:00 pm – Panel discussion
A panel comprised of the “best and brightest” concierges will address the following questions:
- How do the concierge staff at Las Vegas’ leading luxury hotels and residences make recommendations with respect to dining, entertainment, retail purchases, personal services, venues, experiences, etc?
- How do they develop their information-base and stay current with what the marketplace has to offer?
- What’s the effective way for marketers to get their products and services seen, noticed and recommended by concierges?
- What do customers and guests expect from the concierge? What do they seek? What are their hot-button requests?
FEATURING:
Jason D. Baker
Concierge & Retail Operations Division Manager
VEGAS.com Casino Travel & Tours
NCA-Nevada Chapter, President
NCA-Executive Vice President of Administration
Adam Clough
Chef Concierge
Wynn Las Vegas & Encore
Member Les Clefs d’Or
Christopher Hammett
President & CEO
The Hammett Group LLC
Hospitality * Real Estate * Entertainment
Nancy Nitsche
Director of Concierge Services
ARIA Resort & Casino
Member SNHCA, Member Les Clefs d’Or
Michael Tuesca
Residential Chef Concierge
Mandarin Oriental, Las Vegas
LOCATION:
Encore Las Vegas
Brahms 1 & 2
PRESENTING SPONSOR:
The Bauman Rare Book Tasting
Wednesday, June 23
6.00 – 8.00 PM
The Luxury Marketing Council of Las Vegas is proud to present an exclusive event featuring luxurious stimuli for the mind and palate – a unique and memorable evening at Bauman Rare Books at The Shoppes at The Palazzo.
Enjoy a brief and fascinating introduction to the world of rare and antiquarian books with the aid of the knowledgeable staff at Bauman Rare Books. Compare the unique “personalities” of six landmark volumes that changed the world at the time they were written, each paired with an appropriately sumptuous choice from a portfolio of fine wines.
The melding of literary artistry and fine wines makes this an evening of rare emotional connection. It’s a symphony for your senses.
Attendance is limited to the first 50 confirmed RSVPs.
Location:
Bauman Rare Books
the Shoppes at the Palazzo
3327 Las Vegas Boulevard South
Las Vegas, NV 89109
Presenting Sponsors:
Wealth & Luxury in Transition
Latest Findings from the Annual Survey of Affluence and Wealth in America
Tuesday, May 25
6.00 – 8.15 PM
Join us as the experts at the leading marketing consultancy, Harrison Group, share the latest insights from the industry-leading Annual Survey of Affluence and Wealth in America, produced by Harrison Group and American Express Publishing (Departures, Food & Wine, Travel + Leisure magazines). In this compelling and informative presentation, they will:
- Explore the toll that the continuing downturn has had on the lives and livelihoods of even the wealthiest Americans, with a particular focus on implications for merchants and marketers
- Discuss selling luxury to today’s resourceful, value-oriented consumer
- Offer projections on how and when spending may return to pre-recession levels.
Featuring:
Stephen Kraus
Vice President, Harrison Group
Location:
Southern Highlands Golf Club
One Robert Trent Jones Lane
Las Vegas, NV 89141
Presenting Sponsor:
Editors Spill the Beans
April 20th
6.00 – 8.00 PM
Top editors share how they think, select, and like to be pitched.
It’s a common question for most marketers. How do you get media coverage? Why is it that some companies, irrespective of size, are always in the press? What’s their secret?We’ve assembled a panel of the top editors in the world of luxury lifestyle publishing, to tell you how they think, how they select and how they like to be pitched.
Featuring:
Kate Bennett, editor-in-chief, Vegas Magazine
Ron Comings, News Director KLAS TV (CBS)
Anne M. Russell, Editor in Chief, VIVmag (digital)
Beth Schwartz, Managing Editor of Stephens Media’s Magazine Publications Division
Location:
Fleming’s Prime Steakhouse & Wine Bar
8721 West Charleston Boulevard
Las Vegas, NV 89117
Presenting Sponsor:
Tuesday, March 23
6.00 – 8.00 PM
Social Hour: 6.00 – 7.00 PM
Presentations: 7.00 – 8.00 PM
There exist, within the U.S., 71 million consumers who can rightly be designated as “affluent”. That’s the good news. The more important issue is how do we identify, target and communicate with those individuals and niches that are most appropriate for our brand…and do it on a cost-efficient basis?
Welcome to Pri-Stat, a database and CRM protocol that has the potential to revolutionize the way luxury brands up-sell and cross-sell to win a greater share of wallet of their “best customers”, by store, by region, by locality, even by SKU, and capture more prospective customers just like them, whether it’s in-store, via catalog or on-line. Most importantly, Pri-Stat is quantifiable and measurable and hands marketers the rare power to identify, test and define the most successful marketing initiatives on a pilot basis and then roll them out segment-by-segment, customer-by-customer and prospect-by-prospect.
Join us as we probe the perfect marriage of data, marketing savvy and accessible user-friendly technology. This game-changer will dramatically alter the way you look at your business, market to your best customers and mine for that illusive qualified prospect.
Featuring:
Richard Baker
CEO & Founder
Premium Knowledge Group
Location:
OneSix Club
Building B – 16th Floor
World Market Center
495 S Grand Central Parkway
Las Vegas, NV 89106
Presenting Sponsors:
Tuesday, January 12th 4:00 – 7:00 PM
Program: 4:00 – 5:30 PM
Wine Down Reception: 5:30 – 7:00 PM
Since October of 2008, in what most are calling the deepest recession since the great Depression, a rash of radical discounting initiatives by a number of major luxury players has caused considerable controversy.
To discount or not to discount…that’s the question.
And it leads to a series of important marketing implications which ultimately affect the long-term viability and sustainability of the brand.
- What is the impact on margins?
- Can those who have discounted radically survive that strategy?
- How long will it take to return, if ever, to the premium pricing that luxury products and services commanded for the last decade?
- What is the effect on the perception of the brand, the appreciation of its underlying quality, and the brand’s ability to command a premium price?
- For those that survive, how long will it take to “re-educate” best customers to paying full price?
- Will radical discounting create a deflationary spiral?
- Which industry groups and brands have refused to capitulate to the short-term demands of a sour market and skittish buyer, and why?
- What alternative operational and marketing strategies are brands employing to give best customers “a reason to shop” and combat the discounting trend?
Join us for what will be a spirited discussion.
Featuring a panel of experienced luxury retailers, consultants and industry veterans…
Glenn Anderson, General Manager
Gaudin Jaguar, Porsche, Aston MartinTanja Anguay-Brennan, Publisher
Magazine Division of Stephens Media LLC
Luxury Las Vegas MagazineKarla Martin, Vice President
Booz & Co.Moderated by Alf Nucifora, Chairman The Luxury Marketing Council of
Las Vegas and San Francisco.
Location:
Four Seasons Hotel
3960 Boulevard South
Las Vegas, Nevada 89119
